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https://repositorio.ucm.edu.co/handle/10839/2090Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Ríos Cardona, Camilo | spa |
| dc.contributor.author | González Quintero, Daniel | spa |
| dc.date.accessioned | 2018-06-19T22:12:54Z | spa |
| dc.date.available | 2018-06-19T22:12:54Z | spa |
| dc.date.issued | 2018 | spa |
| dc.identifier.uri | https://repositorio.ucm.edu.co/handle/10839/2090 | spa |
| dc.description.abstract | El desarrollo de una marca implica tener una identidad clara para guiar el desarrollo de la imagen que se quiere mostrar al público, es importante que la identidad tenga una base definida con características propias que la conviertan en algo único para el Público. | spa |
| dc.format.mimetype | application/pdf | spa |
| dc.language.iso | spa | spa |
| dc.publisher | Universidad Católica de Manizales | spa |
| dc.rights | info:eu-repo/semantics/openAccess | spa |
| dc.rights.uri | https://creativecommons.org/licenses/by-nd/4.0/ | spa |
| dc.source | Universidad Católica de Manizales | spa |
| dc.source | RI-UCM | spa |
| dc.title | Proyecto de desarrollo de pesca deportiva "El Lucero" | spa |
| dc.publisher.faculty | Facultad de Ciencias Sociales Humanidades y Teología | spa |
| dc.rights.accessrights | http://purl.org/coar/access_right/c_abf2 | spa |
| oaire.accessrights | http://purl.org/coar/access_right/c_abf2 | spa |
| oaire.version | http://purl.org/coar/version/c_b1a7d7d4d402bcce | spa |
| thesis.degree.discipline | Facultad de Ciencias Sociales Humanidades y Teología. Especialización en Branding y Comunicación Estratégica | spa |
| thesis.degree.grantor | Universidad Católica de Manizales | spa |
| thesis.degree.level | Especialización | spa |
| thesis.degree.name | Especialista en Branding y Comunicación Estratégica | spa |
| dc.publisher.place | Manizales | spa |
| dc.rights.creativecommons | https://creativecommons.org/licenses/by-nd/4.0/ | spa |
| dc.subject.proposal | Marcas | spa |
| dc.subject.proposal | Publicidad | spa |
| dc.subject.proposal | Branding | spa |
| dc.type.coar | http://purl.org/coar/resource_type/c_46ec | spa |
| dc.type.driver | info:eu-repo/semantics/bachelorThesis | spa |
| dc.type.hasversion | http://purl.org/coar/version/c_ab4af688f83e57aa | spa |
| dc.type.local | Tesis/Trabajo de grado - Monografía - Especialización | spa |
| dc.type.redcol | https://purl.org/redcol/resource_type/TP | spa |
| Appears in Collections: | Especialización en Branding y Comunicación Estratégica | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Daniel Gonzalez Quintero.pdf | 1 MB | Adobe PDF |  View/Open |
This item is licensed under a Creative Commons License
