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https://repositorio.ucm.edu.co/handle/10839/3381| Title: | Zumbambico |
| Authors: | Zapata Amador, Luis Armandor |
| Advisor: | Ríos Cardona, Camilo |
| Keywords: | Branding Marcas Imagen corporativa |
| Keywords: | Branding Trademarks Corporate image |
| Publisher: | Universidad Católica de Manizales |
| Abstract(esp): | El presente Manual de Imagen de Marca e Identidad Corporativa es una guía para quienes usen, promuevan e implementen la marca Zumbambico. Dicho manual se presenta con la modalidad de trabajo de grado, para optar el titulo de Especialista en Branding y Comunicación Estratégica en la universidad católica de Manizales. |
| Abstract(eng): | This Brand Image and Corporate Identity Manual is a guide for those who use, promote and implement the Zumbambico brand. Said manual is presented with the modality of degree work, to opt for the title of Specialist in Branding and Strategic Communication at the Catholic University of Manizales. |
| URI: | https://repositorio.ucm.edu.co/handle/10839/3381 |
| Appears in Collections: | Especialización en Branding y Comunicación Estratégica |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Zumbambico.pdf | Texto Completo | 2.03 MB | Adobe PDF |  View/Open |
This item is licensed under a Creative Commons License
