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https://repositorio.ucm.edu.co/handle/10839/4010| Title: | Traducción de las características gráficas de anuncios publicitarios a características sonoras |
| Authors: | Ceballos Guamantico, Santiago Alexander Pineda Valencia, María Camila |
| Advisor: | López Osorio, Jose Abel |
| Keywords: | Color Música Publicidad Coca-Cola |
| Keywords: | Color Music Advertising Coca Cola |
| Publisher: | Universidad Católica de Manizales |
| Abstract(esp): | A lo largo de la historia algunos autores de diferentes campos del conocimiento han establecido relaciones entre elementos gráficos y elementos sonoros, de esta forma han comparado colores y formas con sonidos y notas musicales. A partir de estas relaciones se han desarrollado propuestas técnicas y conceptuales para la “traducción” de obras musicales a obras pictóricas y viceversa. En este trabajo se realizó una exploración teórica partiendo de algunos referentes que permitan contemplar relaciones entre las características visuales de un anuncio publicitario y su traducción a elementos musicales |
| Abstract(eng): | Throughout history some authors from different fields of knowledge have established relationships between graphic elements and sound elements, in this way they have compared colors and shapes with sounds and musical notes. Based on these relationships, technical and conceptual proposals have been developed for the “translation” of musical works into pictorial works and vice versa. In this work, a theoretical exploration was carried out based on some references that allow us to contemplate relationships between the visual characteristics of an advertisement and its translation into musical elements |
| URI: | https://repositorio.ucm.edu.co/handle/10839/4010 |
| Appears in Collections: | Publicidad |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Santiago_Alexander_Ceballos_Guamantico_2022.pdf | Texto Completo | 8.82 MB | Adobe PDF |  View/Open |
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